's [product/service] line consists of [detail service/product]. Our [product/service] is [detail features of product]. Our [product/service] offers the customer [benefits of product/service] and is used for [list applications]. [Product/Service] is currently available at a cost of £[price].

[Product/Service] stands out from the competition because [detail competitive advantage]. Our nearest competition offers [detail how the competition differs].

Our [product/service] currently utilises the following technology; [detail the current technology of the product/service]. By using this technology we are able to offer [detail benefits/implications of using this technology].

Our main production plant is located at [location]. We currently subcontract [production process] to [subcontractors]. We selected (subcontractors) because of [selection procedure]. We currently produce [no. of units] units per [time period].

The materials we use are [detail materials] and we source them from [detail suppliers and locations].

The production process involves [detail production process]. .

Our current costs are [detail current production costs/cost per unit]. We anticipate that if we meet our targets our costs will [increase/decrease] by [%cost]%.

offers top quality customer support in the form of [detail support policy].

Our research has shown [detail where and how competition is likely to emerge]. We therefore plan to [outline product development plans]. Our timescales for development are as follows: [outline planned timescales]. We anticipate the costs of development will be £[development cost]. This will be financed by [source of finance].

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