Sales

's overall sales revenues are targeted to increase by [percentage increase]% over the next [timescale]. To achieve this target, we will concentrate on the following areas: [sales focus].

With these areas in mind, our channel objective is to [widen distribution / diversify distribution etc.] over [timescale]. We plan to achieve this by [method].

has a number of systems in place that enable us to service and manage our channel partners effectively.

We control any channel marketing activities by [detail method]. We monitor their selling practice of our channel by [detail method] thereby ensuring that our [products/services] are promoted correctly.

Channel stock is monitored at all times, thus ensuring that we are able to meet demand in a satisfactory time period. All our channel partners are offered [services offered to channel].

has a sales force of [number of salespeople] comprised of [structure]. The sales force sell to our prospects by [detail methods i.e. telephone, site visits etc.].

Our sales leads come in by [method], which are then handled by [personnel]. As soon as a lead comes in it is logged by [detail logging method]. The customer is then sent [information sent] and the lead is followed up by [follow-up method]. We have calculated the average cost to process each lead to be £[cost].

When an order comes in it is handled by [personnel]. They process the order using [system] and run the necessary checks. The average order is for £[amount]. The order is then processed using [detail order processing systems]. Goods are sent out by [method].

Our stock is controlled by [system].

's terms and conditions state that customers with a credit account must pay within [number of days] days upon receipt of invoice. Our average debtor days are [number] days. We have [number of accounts] credit accounts. To qualify for a credit account the customer must [qualification terms].

If the customer has not paid within [number of days] days, our accounts department calls them and chases them for the amount outstanding. Statements are also sent out [frequency]. The account immediately goes on ‘stop credit’ if there is an outstanding invoice. If there is a dispute, the account is [account status] until the situation is resolved. The dispute is dealt with by [person responsible]. If the debt in dispute exceeds [number] days the customer is sent an LBA (letter before action). If still unresolved after [number] days we then commence proceedings.

All customer service issues are handled by [person/people responsible]. The sales team can handle the bulk of customer's queries. The majority of customer service calls relate to [detail nature of calls]. If a customer wishes to return a product they can do so by [describe procedure].

Complaints are dealt with by [person/people responsible]. If the customer wishes to speak to a higher authority, [person] will deal with the complaint. All complaints are dealt with as quickly and politely as possible.

's sales team is managed and developed on a number of different levels. Our interview procedure consists of [describe interview procedure]. Our interviews are designed to recruit [describe perfect candidate]. Our sales people are trained by [describe methods].

The sales people have sales meetings every [frequency] and are appraised every [frequency] by [Manager]. Pay is reviewed [frequency] and the bonus/commission structure is broken down as follows: [commission breakdown].

It is important that our sales team is highly motivated and we therefore incentivise them by [describe how you motivate your team].

uses [method of transportation] to transport our product(s) to our customers. This costs us £[cost] per unit and we charge the customer £[charge]. We use this method because [explain reasons].