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Marketing Manager Job Descriptions

As a marketing manager, it would be your job to plan the best ways of promoting your employer's product, service or message to as many people as possible. You would use various marketing strategies (such as media advertising, direct mail, websites and promotional events) to communicate with customers.
Your typical tasks would include:
· researching and analysing market trends
· identifying target markets and how best to reach them
· coming up with marketing strategies

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· planning campaigns and managing budgets
· organising the production of posters, brochures and websites
· attending trade shows, conferences and sales meetings
· making sure that campaigns run to deadline and on budget
· monitoring and reporting on the effectiveness of strategies and campaigns
· Managing a team of marketing executives and assistants.
Key Skills
· excellent spoken and written communication skills
· creative thinking
· good organisational and planning skills
· the ability to lead and motivate a team
· drive, motivation and initiative
· the ability to work under pressure and to deadlines
· the confidence to 'sell' your ideas
· attention to detail
· Good business sense and budget awareness.


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