Stand Out Cover Letter

Be yourself. The "formula" is fine, but each letter should reflect your personality and your enthusiasm. Let it shine through. Take pride in who you are and what you've done. The reader is looking for a human being; a person who knows what he or she can offer and knows how to express it.

Clearer expression. The fact is, most people come close to expressing what they really want to say, but usually miss the target. Take the time to craft your words and sentences to mean exactly what you intend, and you'll be giant steps ahead.

Write in the active tense. Active verbs are the key when writing cover letters and CV. Instead of saying, "...my best attributes include team play and motivating people," say "I'm a dedicated team player who can motivate people..." The latter promises a go-getter of an employee - someone who can take action instead of waiting to be led by the hand.